Publishing Professional Books

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Publishing Professional Books

Many universities are dominated not by humanities or social sciences departments but by professional schools. Are university presses missing opportunities to publish for professional markets? This session will define professional publishing, size up the competition, and report on successful efforts by university presses to publish books for professional audiences.

Chair: Alan Harvey, Editorial Director, Stanford University Press

Panelists: Eric Zinner, Assistant Director & Editor-in-Chief, New York University Press; Paul Schellinger, Editorial Director, University of Chicago Press

Who should attend: directors, editorial directors, acquisitions, marketing

Please feel free to add notes or responses to the panel below.

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