man videos 32ddd natural silverstein video code pulse width modulation controller hardcore anal sex top download ringtone treo top heidi newfield office desk chairs aniston beach jennifer topless k7t pro 2 ver 1 new upcoming video games perfect day video lou reed page free prepaid visa credit card map http rei aoki movie experience key music reading score motorcycle licence plate holders samsung ring tones psp video game system grey in point vancouver webmap lawn diseases serial box 05 bangkok special girls japanese foods ati video input http edward spiegel nasty pics sponge bob movie uk release date quickbooks premier 2005 serial jazz dance teachers tekkan 5 wallpapers wedding reception itinerary chat free gay live video audio video storage cabinet sergio dalma video modern ceiling fans pohs heffalump movie mangoes resteraunt doing it right sapphic nutrient - drug interaction addendum to a lease agreement marjorie m liu myspace make a video start on page serial netlimiter 1.3 koi fish tattoo gallery software validation site lcube technology kt world
Who Are Our Customers
Authors often insist that a broad range of individuals in a variety of fields will want to purchase their books, but does that really happen? Sales reps present our catalogs to buyers in face-to-face meetings, but initial purchases appear to be shrinking, even from our best retail accounts. Knowing our audience influences everything from print run to pricing. Representatives from our core audiences - bookstores, media, and academia will discuss shifts in the scholarly marketplace to help us determine just who are our customers now and how we can retain and even increase this audience.
Moderator: Melissanne Scheld, Associate Director, Trade Sales and Marketing, Cambridge University Press
Panelists: Lara Frohlich Anderson, New York Review of Books; Megan Sullivan, Harvard Book Store; Elsbeth Heaman, Professor of History, McGill University
Please feel free to add notes or responses to the panel below.