2012 Moving Print Journals to E-Only

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When does it make sense to move a print journal to e-only? This session will explore practical considerations and ramifications of moving print journals to electronic-only, such as ease of putting the journal online, any differences in marketing an e-only journal, and what changes to expect in subscriptions. Should a start-up journal even have a print component? When switching to e-only makes sense from a financial perspective, how can one convince editors to give up print? Does going e-only affect the reputation of the journal in its field and the ability to get submissions? Will print copies be needed, and is POD sufficient? Join us for tips, tricks, and a lively discussion.

Chairs: Alicia Vonderharr, Journals Production Editor, Wayne State University Press

Jill Rodgers, Journals Marketing Manager, MIT Press

Please feel free to add notes or responses to the session in this section. You can also post presentation files--find out how.


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