2014 Acquisitions and Rights Revenue
Income from subsidiary rights licenses, such as translations, audiobooks, or reprints, can have a positive impact on the financial picture of a book. Presses may choose to include an estimate of potential subrights revenue in their proposed title budgets during the acquisitions process. Acquisition editors may guide authors to enhance the subrights potential of their titles, encouraging shorter length and broader (less American-centric) treatment of a topic. Acquiring editors may also be aware that certain fields, topics, and authors are more likely to have rights potential. And authors can be coached to avoid obstacles such as restrictive permissions for third-party content. Let's discuss how university presses can benefit from considering rights revenue during the acquisitions process.
Chairs: John McLeod, University of Texas Press
Vicky Wells, University of North Carolina Press
Panelists: Rebecca Schrader, Associate Director and Director of Finance and Operations, MIT Press
Myles C. Thompson, Publisher, Columbia Business School Publishing, Columbia University Press
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